On May 15, 2025, Tashkent will host the first specialized conference dedicated to social media analytics for business — Brand Analytics Conference Uzbekistan 2025. The event was organized by Brand Analytics, a company known for its solutions in the field of monitoring and analysis of the media field.
The conference will be a significant event for specialists in marketing, PR, digital communications, as well as representatives of major brands, media and government agencies. Participants are expected to present the latest tools and technologies for analyzing social networks, as well as discuss key trends and challenges that companies face when working with public digital content.
The business program includes expert presentations, case studies on the practical application of social media analytics, as well as panel sessions on the development of the digital environment in Uzbekistan and Central Asian countries. Special attention will be paid to issues of reputation management, user sentiment analysis, as well as the use of artificial intelligence in the field of media analytics.
It is expected that the conference will become a starting point for the formation of a professional community in the field of social media analysis in the region and will contribute to the integration of international experience into local business practices.
